Privacy Policy

Last Updated: July 28, 2022

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from shophighfashionhome.com (the “Site”). We may also receive personal information from third parties.

PERSONAL INFORMATION WE COLLECT 

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies: 

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit https://www.allaboutcookies.org. 
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. 
• “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site. When you visit our website, log in, register or open an email, cookies, ad beacons, and similar technologies may be used by our online data partners or vendors to associate these activities with information they or others have about you, including your email address. We (or service providers on our behalf) may then send communications and marketing to these email addresses. You may opt out of receiving this advertising by visiting https://app.retention.com/optout.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as “Order Information”.

As a part of our commitment to your privacy, High Fashion Home will support and adhere to the guidelines and practices adopted by the Direct Marketing Association's "Privacy Promise to American Consumers." We have agreed to (1) provide customers with notice of their ability to opt out of information rental, sale, or exchange with other marketers; (2) honor customers' requests not to share their contact information with other marketers; and (3) honor customers' requests not to receive mail, telephone, or other solicitations from High Fashion Home.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION? 

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you; 
• Screen our orders for potential risk or fraud; and 
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

Text marketing (if applicable): With your permission, we may send text messages about our store, new products, and other updates. Updates include Checkout Reminders. Webhooks will be used to trigger the Checkout Reminders messaging system. You may request deletion of your personal information by emailing us at [email protected]

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SHARING YOUR PERSONAL INFORMATION 

We share your Personal Information with third parties such as third party service providers, affiliated businesses, business units and other companies in order for it to conduct its business.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights. We may also share personal information with third party marketing partners for their own commerical purposes. If you would like to opt-out of having your personal information shared with third parties, please email us at [email protected]

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BEHAVIORAL ADVERTISING 

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below: 

• Facebook: https://www.facebook.com/settings/?tab=ads 
• Google: https://www.google.com/settings/ads/anonymous 
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

TEXT MARKETING (IF APPLICABLE):

With your permission, we may send text messages about our store, new products, and other updates. Updates include Checkout Reminders. Webhooks will be used to trigger the Checkout remindes messaging system.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

LINKS TO OTHER SITES 

Our website may contain links to other websites, content, or videos links maintained by third parties ("Linked Sites"). High Fashion Home provides Linked Sites to you solely as a convenience, and the inclusion of these Linked Sites does not imply endorsement by High Fashion Home. High Fashion Home does not control the privacy policies or practices of these websites. You should review those policies before providing any personal information.

CHANGES 

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

MINORS 

The Site is not intended for individuals under the age of 16 . We will not knowingly collect information or correspond via email with persons under the age of 16 without their parent’s consent. We will presume all personal information collected from our website is from persons age 16 and over.

CONTACT US 

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us:

Phone: 
1.888.685.3838
Monday through Saturday 10 am to 7 pm CST. 
Sunday 12 pm to 7 pm CST.

Email: 
[email protected]

Address: 
High Fashion Home 
3100 Travis Street 
Houston TX 77006